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#GoodImpressions: Canadians Pay Most Attention to Ads on TV!

Powered by the Strategic Insights team

According to a recent Think TV study, 61% of  Canadians, as well as 49% of Millennials, say that they pay the most attention to ads on TV.  Only 18% of Canadians say that they pay the most attention to video ads on Facebook’s news feed, and just 1% on Twitter’s news feed. Millennials pay just slightly more attention to these at 24% and 2% respectively.

Catching the attention of Canadians through TV ads, now that’s a good impression!

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Source: Bell Media Strategic Insights

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