CFL ON TSN Closes Out the Season with a Live Mic Broadcast Featuring the Edmonton Eskimos vs. Toronto Argonauts

— November 1st, 2016

– TSN’s Live Mic Broadcast airs Saturday, Nov. 5 at 4 p.m. ET with the Edmonton Eskimos vs. Toronto Argonauts –

– CFL ON TSN’s special Live Mic Broadcast allows fans to listen to the Eskimos’ and Argos’ quarterbacks and coaches, each wearing live microphones all game long –

– Live Mic Broadcasts on TSN have resulted in a 17%* increase in average audiences compared to non-Live Mic games this season –

TORONTO (November 1, 2016) – As the 2016 CFL regular season comes to an end, CFL ON TSN’s special Live Mic Broadcast returns to deliver another immersive experience for Canadian football fans. As part of a Week 20 tripleheader of games, CFL ON TSN features a Live Mic Broadcast during the Edmonton Eskimos vs. Toronto Argonauts game on Saturday, Nov. 5 at 4 p.m. ET. From the sidelines to the huddle, this Saturday’s Live Mic Broadcast takes fans deeper into the game, featuring in-game sound from the Eskimos' and Argos' starting and backup quarterbacks, as well as Edmonton head coach Jason Maas and Toronto head coach Scott Milanovich. “As the league’s official broadcaster, our mandate is to innovate and elevate the viewing experience for CFL fans,” said Paul Graham, Vice-President and Executive Producer, Live Events, TSN. “By way of our partnership with the CFL, the CFLPA, and the teams, we’re looking forward to delivering another Live Mic Broadcast, which has proven to be a hit for CFL fans.” Live Mic Broadcasts on TSN have resulted in a 17%* increase in average audiences compared to non-Live Mic games this season. The Western Division clash between the B.C. Lions and the Winnipeg Blue Bombers on Oct. 10 marks the most-watched Live Mic Broadcast this season, drawing an average audience of 792,000 viewers and reaching a total of 2.7 million unique Canadians. This Saturday’s Live Mic Broadcast between the Eskimos and the Argos features CFL ON TSN play-by-play commentator Rod Black alongside game analyst Duane Forde. The game also features the CFL ON TSN panel – including host Rod Smith alongside analysts Chris Schultz, Milt Stegall and Jock Climie – from the TSN Studio to deliver pre-game, halftime, and post-game news and analysis. Fans can join the conversation using #CFLwired and can hear all the action on TSN’s and CFL’s official Twitter, Facebook, Instagram and Snapchat accounts. CFL ON TSN The 2016 CFL ON TSN season features the Shaw Road to the Grey Cup, culminating with the 104th GREY CUP presented by Shaw – one of 60+ iconic championship events that live on TSN – live from Toronto’s BMO Field on November 27. TSN subscribers can access live streaming coverage of every CFL ON TSN game on TSN.ca and the TSN GO app. French-language coverage is available through RDS. TSN is the exclusive Canadian broadcaster of the CFL, delivering live coverage of every regular season game, the complete CFL playoffs, and the 104th GREY CUP. Last year, Bell Media’s TSN and RDS announced an extension of their long-term multi-platform partnership with the CFL through to 2021.

About TSN
TSN is Canada’s Sports Leader and #1 specialty network. With a broad portfolio of multimedia sports assets, Champions Live Here as TSN delivers world-class content across its industry-leading platforms including five national television feeds, TSN.caTSN GO, and TSN Radio stations across the country. With more championship events than any broadcaster in the country, TSN’s deep and diverse roster of live sports programming includes the Grey Cup, IIHF World Junior Championship, Hockey Canada events, CFL, NFL, NBA, MLS, Toronto Maple Leafs, Ottawa Senators, Winnipeg Jets, Season of Champions Curling, FIFA World Cup, UEFA Champions League and UEFA Europa League, Premier League, MLB, Golf’s Majors, NASCAR, F1, Grand Slam Tennis, UFC, NCAA March Madness, and Skate Canada and Rugby Canada events. TSN is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

Source: Numeris

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