CFL, TSN and RDS Extend Successful Broadcast Agreement through to 2021

— May 28, 2015

– Bell Media sports networks extend their long-term partnership with Canadian Football League –

TORONTO (May 28, 2015) – The Canadian Football League (CFL) and Bell Media’s TSN and RDS announced today they have extended their long-term, successful partnership through to 2021. As part of the extension, TSN and RDS continue to hold exclusive media rights to all CFL games, including pre-season, regular season, playoffs, and the iconic celebration of Canadian sports that is the Grey Cup. In addition to broadcast and digital rights, the deal features exclusive radio rights to the Grey Cup for Bell Media’s Grey Cup Radio Network. “The CFL’s partnership with TSN and RDS has been central to our growth and momentum and we look forward to working together to reach new and even bigger audiences,” said Jeffrey L. Orridge, Commissioner of the Canadian Football League. “The CFL continues to rank as one of Canada’s leading sports properties,” said Phil King, President - CTV, Sports, and Entertainment Programming. “With many new stadiums opening across the league and a new era beginning in Toronto, this is truly an exciting time for the CFL. We are thrilled to extend our partnership and to continue to shine the spotlight on this beloved Canadian sports institution for years to come.” TSN has been broadcasting CFL games since 1986 and RDS has been a CFL broadcaster since 1989. In 2008, TSN and RDS became the exclusive broadcasters of the CFL and the Grey Cup. Since that time, the networks have established new audience records for CFL broadcasts. TSN and RDS’s current agreement with the CFL was scheduled to expire at the end of the 2018 season.

About the Canadian Football League

Today’s CFL is more than just our great game of football. It’s fans sharing their excitement for what they see on the field, and what they experience off it. Stay up to date on all the non-stop action at CFL.ca. And join all of Canada as we celebrate the 103rd Grey Cup, presented by Shaw, this November in Winnipeg.

 

About TSN

TSN is Canada’s Sports Leader and #1 specialty network. With a broad portfolio of multimedia sports assets, TSN delivers world-class content across its industry-leading platforms including five national television feeds, TSN.ca, TSN GO, and TSN Radio stations across the country. With more championship events than any broadcaster in the country, TSN’s roster of live sports programming includes the Grey Cup, IIHF World Junior Championship, FIFA Women’s World Cup Canada 2015, CFL, NFL, NBA, MLS, Toronto Maple Leafs, Ottawa Senators, Winnipeg Jets, Season of Champions Curling, UEFA Euro 2016, MLB, Barclays Premier League, Golf’s Majors, NASCAR, F1, Grand Slam Tennis, NCAA March Madness, and Skate Canada and Rugby Canada events. TSN is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

 

About RDS

RDS is Canada’s French-language sports broadcasting leader and Québec’s #1 specialty network. In addition to its world-class content delivered across multiple platforms, including RDS, RDS2, RDS Info, RDS.ca and RDS GO, RDS offers the broadest portfolio of French-language sports programming in the world. Official broadcaster of the Montreal Canadiens, CFL and Grey Cup, NFL and Super Bowl, MLS and MLS Cup, MLB and World Series, FIFA World Cup from 2015 to 2022 and EURO 2016, UEFA Europa League and Champions League, exclusive French-language broadcaster of the Montreal Alouettes, F1®, and the Tour de France, RDS’s slate of channels present more than 4,000 hours of live programming each year, including Montreal Impact soccer, UFC, the IIHF World Junior Championship, NASCAR, PGA Tour golf including all four majors, ATP tennis including all four Grand Slam tournaments, Barclays Premier League, Seasons of Champions Curling and Skate Canada events. RDS is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

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