CP24 Celebrates Caribbean Culture as the Official Broadcaster of Scotiabank Caribbean Carnival Toronto

— July 23, 2014

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TORONTO (July 23, 2014) – After nearly a month of city-wide celebrations, the Scotiabank Caribbean Carnival Toronto comes to its conclusion with the marquee Grand Parade on Saturday, August 2. CP24 reports live in the midst of the jubilant celebrations from 12 noon to 4 p.m., as anchors Pooja Handa and Nathan Downer host comprehensive coverage from the CP24 stage located at the south east corner of Nunavut and Princes Boulevard. Viewers can turn to Toronto’s #1 breaking news channel to witness all the colour, costumes, and music featured throughout the parade, while still keeping a finger on the pulse of in-studio news, traffic, and weather updates.

“CP24 is proud to continue its tradition of partnering with the biggest and most colourful events in the city, and the Caribbean Carnival is no exception,” said Joanne MacDonald, Vice-President, CTV News and General Manager, CP24. “This festival represents our city’s multicultural and multiracial diversity, and we are thrilled to continue our longstanding annual tradition of bringing the event to life for our viewers.”

“The Scotiabank Toronto Caribbean Carnival is the largest carnival in North America. Over the course of three weeks, it brings more than a million people into the city of Toronto. The festival is a series of individual stories, with heroes, art, music and drama,” said Stephen Weir, Director of Communications, Scotiabank Caribbean Carnival Toronto. “What makes the telling of these stories fresh and interesting each year is the cutting-edge approach CP24 employs to deliver the festival to those who can’t experience it in person.”

Leading up to the Grand Parade, CP24 will feature ongoing Scotiabank Caribbean Carnival Toronto updates from the CP24 studio and from official festival events, including interviews with key guests and festival leaders throughout the festival.

For more information, visit www.cp24.com or www.torontocaribbeancarnival.com

SOCIAL MEDIA LINKS:


Twitter

@CP24

@poojahandatv

@nathandowner1

 

Facebook

facebook.com/CP24Toronto

 

About CP24

CP24 is Toronto’s source for breaking news. Available on multiple platforms including television, web, and mobile, CP24 is the GTA’s #1 destination for news, weather and traffic. CP24 is the most-followed newsroom in Canada via its Twitter handle @CP24. CP24 also delivers information on the move with CP24 GO and the CP24 traffic app. CP24 has been honoured numerous times by the RTDNA – the association of electronic journalists – including, most recently, Best Spot News in 2012, the Gordon Sinclair Award in 2010, and the Use of New Media Award in 2009. CP24 is a division of Bell Media, which is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

 

About Scotiabank Caribbean Carnival Toronto

The Scotiabank Toronto Caribbean Carnival is an exciting three-week cultural explosion of Caribbean music, cuisine, and revelry as well as visual and performing arts. It has become a major international event and the largest cultural festival of its kind in North America. As Carnival is an international cultural phenomenon, the great metropolis of Toronto and its environs will come alive as the city explodes with the pulsating rhythms and melodies of Calypso, Soca, Reggae, Chutney, Steel Pan and Brass Bands. The Festival Management Committee oversees the running of North America’s largest outdoor festival.

Corporate sponsors of this year’s festival include: Scotiabank, OLG, The Toronto Star, CTV, CP24, Virgin Radio, The Canadian Federal Government, The Province of Ontario, City of Toronto, Tourism Toronto, The Greater Toronto Airports Authority, the Ontario Science Centre, and the Liberty Grand.

 

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For more information, please contact:

Julie MacFarlane, Bell Media, 416.384.4623 or julie.macfarlane@bellmedia.ca

Patricia Garcia, Bell Media, 416.384.2645 or patricia.garcia@bellmedia.ca