CTV Welcomes Five Sponsorship Partners for its Broadcast of THE 2016 JUNO AWARDS, April 3

— March 24, 2016

– Google Play Music, Samsung Canada, TD, Tim Hortons, and Volkswagen have signed on as sponsors of the JUNOS broadcast –

TORONTO (March 24, 2016) – CTV announced today that five brands have signed on as broadcast sponsors of THE 2016 JUNO AWARDS including Google Play Music, Samsung Canada, TD Bank Group, Tim Hortons, and Volkswagen. The brands will play an integral role in and around CTV’s THE 2016 JUNO AWARDS broadcast, airing live from Calgary on Sunday, April 3 on CTV and CTV GO at 7 p.m. ET/8 p.m. AT. “The advertising community has shown tremendous interest in THE 2016 JUNO AWARDS broadcast,” said Laird White, Director, Brand Partnerships, Bell Media. “It’s a distinct opportunity that allows our five partners to unveil exciting activations and in-show branded content.” CTV Brand Partnerships is currently working with the brands on unique, custom activations to run across the broadcast, digital, and social platforms that complement THE 2016 JUNO AWARDS. The partners will be showcased organically with innovative brand extensions and various in-show integrations during the broadcast, as well as in ETALK’s pre and post-coverage of THE 2016 JUNO AWARDS:
  • Google Play Music helps celebrate THE 2016 JUNO AWARDS on ETALK from March 28 – April 8 at 7 p.m. ET on CTV, with each host sharing their favourite JUNO playlist
  • Samsung Canada shares the spotlight with the JUNO presenters, replacing the traditional winner envelopes with the new Samsung Galaxy S7 with its stunning, Quad HD Super AMOLED display
  • TD continues to show their commitment to Canadian Music as the returning sponsor of the JUNO Fan Choice Award, which viewers can vote for during the first hour of the broadcast at JUNOFanChoice.ca. During the broadcast, TD will also provide a comfort zone for a MusiCounts special guest. Celebrating 13 years of supporting music, TD supports over 100 community music programs and sponsors over 80 music festivals across the country
  • Tim Hortons returns to sponsor the backstage ETALK lounge, which for the first time ever will be showcased with a live behind-the-scenes look at the celebrity-filled lounge during THE 2016 JUNO AWARDS broadcast
  • Volkswagen is bringing their successful Beetle Road Story with Jann Arden to THE 2016 JUNO AWARDS broadcast with a brand-new Road Story featuring the JUNOS co-host using the vehicle’s App Connect technology

About Google Play Music
Google Play Music: Music for everything you do
Google Play Music supports Canadian music, the JUNOS and the development of Canadian talent.
At any moment in your day, Google Play Music has whatever you need music for—from working, to working out, to working it on the dance floor—and gives you curated radio stations to make whatever you’re doing better. Our team of music experts crafts each station song by song so you don’t have to. If you’re looking for something specific, you can browse our curated stations by genre, mood, decade or activity, or you can search for your favourite artist, album or song to instantly create a station of similar music.

About Samsung
Samsung Electronics Canada inspires the world and shapes the future with transformative ideas and technologies, redefining the worlds of TVs, smartphones, wearable devices, tablets, cameras, digital appliances and printers. Samsung is a leader in the Internet of Things space through, among others, our Smart Home initiatives. In 2014, Samsung was ranked one of the top 10 most influential brands in Canada, based on a study by Ipsos Reid. Committed to making a difference in communities across Canada, its Samsung Hope for Children corporate giving program supports children’s education, sustainability and health-related issues. Globally, Samsung employs 319,000 people across 84 countries with annual sales of $196 billion. To discover more, please visit www.samsung.com. Follow Samsung Canada at facebook.com/SamsungCanada, on Twitter @SamsungCanada, or through #GALAXYLIFE.

About TD Bank Group
The Toronto-Dominion Bank and its subsidiaries are collectively known as TD Bank Group (“TD” or the “Bank”). TD is the sixth largest bank in North America by branches and serves more than 24 million customers in three key businesses operating in a number of locations in financial centres around the globe: Canadian Retail, including TD Canada Trust, TD Auto Finance Canada, TD Wealth (Canada), TD Direct Investing, and TD Insurance; U.S. Retail, including TD Bank, America’s Most Convenient Bank ®, TD Auto Finance U.S., TD Wealth (U.S.), and an investment in TD Ameritrade; and Wholesale Banking, including TD Securities. TD also ranks among the world’s leading online financial services firms, with approximately 10.4 million active online and mobile customers. TD had CDN$1.2 trillion in assets on January 31, 2016. The Toronto-Dominion Bank trades under the symbol “TD” on the Toronto and New York Stock Exchanges.

About Tim Hortons
TIM HORTONS®, part of Restaurant Brands International, is one of North America’s largest restaurant chains operating in the quick service segment. Founded as a single location in Canada in 1964, TIM HORTONS® appeals to a broad range of consumer tastes, with a menu that includes premium coffee, hot and cold specialty drinks (including lattes, cappuccinos and espresso shots), specialty teas and fruit smoothies, fresh baked goods, grilled Panini and classic sandwiches, wraps, soups, prepared foods and other food products. As of December 31, 2015, TIM HORTONS® had more than 4,400 system wide restaurants located in Canada, the United States and the Middle East. More information about the Company is available at www.timhortons.com.

About Volkswagen
Founded in 1952, Volkswagen Canada is headquartered in Ajax, ONT. It is the largest volume European automotive nameplate in Canada, and sells the Golf, Golf Sportwagon, Golf GTI, Golf R, Beetle, Jetta, Eos, Passat, CC, Tiguan, and Touareg through 137 independent Canadian Dealers. It forms part of Volkswagen Group Canada Inc., a subsidiary of Volkswagen AG headquartered in Wolfsburg, Germany. Volkswagen is one of the world’s largest producers of passenger cars and is Europe’s largest automaker. Visit Volkswagen Canada online at vw.ca.

THE 2016 JUNO AWARDS is produced by Insight Productions in association with CTV and The Canadian Academy of Recording Arts and Sciences (CARAS). Executive Producers are John Brunton and Barbara Bowlby for Insight Productions, Allan Reid and Mark Cohon for CARAS, and Randy Lennox for Bell Media. Lindsay Cox is Supervising Producer. Corrie Coe is Senior Vice-President, Independent Production, Bell Media. Mike Cosentino is Senior Vice-President, CTV Networks and CraveTV, Bell Media. Randy Lennox is President, Entertainment Production and Broadcasting, Bell Media.

Premier Partners of The 2016 JUNO Awards: CARAS acknowledges the financial support of FACTOR, the Government of Canada and of Canada’s Private Radio Broadcasters, Radio Starmaker Fund, the Province of Alberta, the City of Calgary, Tourism Calgary, the National Music Centre, Google Play Music and TD Bank Group.

The Canadian Academy of Recording Arts and Sciences/L’académie canadienne des arts et des sciences de l’enregistrement (CARAS) is a not-for-profit organization created to preserve and enhance the Canadian music industry and to contribute toward higher artistic and industry standards. The main focus of CARAS is the exploration and development of ongoing opportunities to showcase and promote Canadian artists and music through vehicles such as The JUNO Awards and other year-round initiatives. For more information on the 45th Annual JUNO Awards or The Canadian Academy of Recording Arts and Sciences (CARAS) please visit www.junoawards.ca.  

About CTV
CTV is Canada’s #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada’s most-watched television network for the past 14 years in a row. CTV is a division of Bell Media, Canada’s premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. More information about CTV can be found on the network’s website at CTV.ca.


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