CTV’s THE AMAZING RACE CANADA: HEROES EDITION Welcomes Season 6 Sponsors and Announces Fan Contests
— June 14, 2018
– Chevrolet returns to Canada’s most-watched summer series as a sponsor for the sixth consecutive season; Woods returns for second year in a row –
– New sponsors include Alcon Dailies Contact Lenses, Dempster’s, The Royal Canadian Legion, and SkipTheDishes –
– The winners of THE AMAZING RACE CANADA: HEROES EDITION will each take home the All-New 2018 Chevrolet Traverse Redline, a once in a lifetime trip for two around the world, and $250,000 in cash –
TORONTO (June 14, 2018) – THE AMAZING RACE CANADA is back for Season 6! Canada’s most-watched summer series for five consecutive years, THE AMAZING RACE CANADA welcomes returning partners Chevrolet, a sponsor of the series for all six seasons, and Woods, returning for the second consecutive year. New sponsors this season include Alcon Dailies Contact Lenses, Dempster’s, The Royal Canadian Legion, and SkipTheDishes. Featuring 10 intrepid teams of Canadian heroes, THE AMAZING RACE CANADA: HEROES EDITION airs Tuesdays at 8 p.m. ET / 9 p.m. PT, beginning July 3 on CTV and CTV GO.
Host Jon Montgomery welcomes a new cast of racers to the starting line, as THE AMAZING RACE CANADA delivers a new twist this season with courageous Canadians – teachers, first responders, community leaders, mentors, athletes, and other everyday heroes – joining the Race for Season 6.
Season 6 features an all-new Twitter contest, courtesy of Chevrolet. One lucky viewer will have the chance to win the same vehicle as the winners of THE AMAZING RACE CANADA: HEROES EDITION by answering questions based on the episode.
In addition, the series launches a “watch to win” contest on CTV.ca, courtesy of Alcon Dailies, where viewers can enter for a chance to win a $1,000 weekly prize and a $10,000 grand prize.
“THE AMAZING RACE CANADA continues to be a sought-after series for sponsors as proven by yet another strong group of partners for Season 6,” said Laird White, Director, Brand Partnerships, Bell Media. “With this summer’s heroes theme, expect plenty of fun, branded content and interactive viewer features all season long.”
CTV Brand Partnerships is working diligently with the sponsors to create innovative, engaging content across all broadcast, digital and social platforms. Season 6 will kick off the race with new teams and challenges, keeping Canadians on the edge of their seat the entire race. CTV Communications will announce this season’s batch of heroic teams on social media (@CTV_PR) and BellMediaPR.ca starting today.
Last summer, the fifth season of THE AMAZING RACE CANADA headlined CTV’s summer schedule with an average audience of 1.8 million viewers each week. Toronto couple Sam and Paul took home the Season 5 grand prize, which included a Next Generation 2018 Chevrolet Equinox True North Edition for each of the winners in addition to cash and trips.
Founded in 1911 in Detroit, Chevrolet is one of the world’s largest car brands, doing business in more than 100 countries and selling more than 4.0 million cars and trucks a year. Chevrolet provides customers with fuel-efficient vehicles that feature engaging performance, design that makes the heart beat, passive and active safety features and easy-to-use technology, all at a value. More information on Chevrolet models can be found at www.chevrolet.ca, on Facebook at Facebook.com/chevroletcanada or by following @ChevroletCanada on Twitter.
Since 1885, Woods has been recognized as Canada’s foremost manufacturer and distributor of sleeping bags, outerwear, tents and packs. The company has supplied expeditions to all parts of the world and brings to its regular lines of products the same quality and care demanded by world explorers. Over the years, the Woods name has become synonymous with rugged, dependable outdoor equipment and embodies the TRUE. NORTH. STRONG™. Woods is owned by Canadian Tire.
About Alcon Dailies Contact Lenses
ALCON® DAILIES® contact lenses are prescription medical devices that provide wearers comfort all day long with crisp, clear vision. These lenses are indicated for single-use, daily disposable wear only. This means there is a difference you can feel every single day. Cleaning and disinfection of the lens for reuse is not recommended. The risk of serious eye problems is greater for extended wear. Possible issues that may occur include discomfort, reduced vision, burning, stinging, itchy or watery eyes. Ask an Eye Care Professional or visit AlconDailies.ca for complete wear, care and safety information.
For more than 100 years, Dempster’s has been made by Canadians, for Canadians, in 12 bakeries from coast to coast. As a part of Bimbo Canada (formerly Canada Bread), Dempster’s produces a wide variety of high-quality baked goods using Canadian wheat flour, and are proud to support food banks with their Buy a Lunch, Give a Lunch initiative – a program that launches August 2018. This program helps those who need it most, by matching Dempster’s sales with bread donations. Dempster’s puts their best into everything they bake, so you can taste Canada in every bite. This means including more than just quality ingredients – it also means adding Canadian values, like kindness, generosity and commitment. This is why Dempster’s is truly Made By Canada.
About The Royal Canadian Legion
Founded in 1925, The Royal Canadian Legion is Canada’s largest Veteran support and community service organization. The Legion is a non-profit, member-based organization with a national reach across Canada as well as branches in the U.S., Europe and Mexico. With more than 275,000 members, including both Veterans and supporters, The Legion’s strength is in its numbers.
SkipTheDishes is Canada’s leading — and North America’s fastest-growing — food delivery company, using technology to make great food more accessible. Through the Skip network, more than 10,000 restaurants in 95 cities gain more business, couriers earn extra income on their own schedule, and busy customers get the food they want, delivered. For more information, visit www.skipthedishes.com.
CTV is Canada’s #1 private broadcaster. Featuring a wide range of quality news, sports, information, and entertainment programming, CTV has been Canada’s most-watched television network for the past 17 years in a row. CTV is a division of Bell Media, Canada’s premier multimedia company with leading assets in television, radio, digital, and Out-of-Home. Bell Media is owned by BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. More information about CTV can be found on the network’s website at CTV.ca.