FIFA WOMEN’S WORLD CUP CANADA 2015™ Group Stage Delivers Record Audiences on CTV, TSN, and RDS

— June 19, 2015

– Canada’s group stage games have attracted a record average audience of 2 million viewers –
– 15.8 million unique Canadian viewers have watched the FIFA WOMEN’S WORLD CUP CANADA 2015™ group stage –

TORONTO (June 19, 2015) – The FIFA WOMEN’S WORLD CUP CANADA 2015™ continues to break audience records on CTV, TSN, and RDS with overall consumption of the tournament at an all-time high. Live coverage of the tournament continues on CTV, TSN, and RDS with the Round of 16, highlighted by Canada vs. Switzerland this Sunday, June 21 at 7 p.m. ET on CTV, TSN, and RDS. Canada Audience Stats
  • The Canadian national women’s team’s three group stage matches averaged 2 million viewers, with their second game against New Zealand breaking the record for most-watched FIFA Women’s World Cup™ match ever with an average audience of 2.3 million viewers
  • The average audience for Canada’s first three games on CTV/TSN/RDS is more than four times the audience for their opening three games in 2011 (459,000)
  • Overall, 11.6 million unique Canadian viewers have tuned in to Canada’s three games at the tournament, which saw them finish as the top team in Group A and advance to the knockout stage
FIFA WOMEN’S WORLD CUP CANADA 2015™ Group Stage Audience Stats
  • 15.8 million unique Canadian viewers – or nearly half of the country’s population – have watched the FIFA WOMEN’S WORLD CUP CANADA 2015™ group stage
  • Collectively, Canadians have consumed 31.2 million hours (nearly 1.9 billion minutes) of FIFA WOMEN’S WORLD CUP CANADA 2015™ coverage on CTV, TSN, and RDS
  • Total viewing through the group stage of the FIFA WOMEN’S WORLD CUP CANADA 2015™ is more than three-and-a-half times that of the 2011 tournament
  • 7.6 million unique Canadian female viewers have tuned in to CTV, TSN, and RDS to watch live action from the tournament’s group stage
  • Four out of 10 of all Canadian girls aged 2-17 have watched the FIFA WOMEN’S WORLD CUP CANADA 2015™
  • The USA vs. Sweden game became the most-watched non-Canadian group stage game ever with 611,000 viewers on CTV and RDS, breaking the record set by USA’s opening game vs. Australia
Digital Stats
  • The FIFA WOMEN’S WORLD CUP CANADA 2015™ has accounted for 3.5 million total page views on TSN.ca in the month of June
  • The tournament has accounted for 10.1% of video consumption
  • 22,848 live streams of live tournament action have been recorded through TSN.ca and TSN GO
Action from the FIFA WOMEN’S WORLD CUP CANADA 2015™ continues tomorrow (Saturday, June 20) with live coverage of the opening two matches from the Round of 16, including #1 world-ranked team Germany vs. Sweden at 3:30 p.m. ET on CTV, and China PR taking on Cameroon at 7 p.m. ET on CTV. Additional information on CTV/TSN’s coverage of the FIFA WOMEN’S WORLD CUP CANADA 2015™ is available at TSN.ca/FIFA. Source: Numeris (BBM Canada)

About TSN

TSN is Canada’s Sports Leader and #1 specialty network. With a broad portfolio of multimedia sports assets, TSN delivers world-class content across its industry-leading platforms including five national television feeds, TSN.ca, TSN GO, and TSN Radio stations across the country. With more championship events than any broadcaster in the country, TSN’s roster of live sports programming includes the Grey Cup, IIHF World Junior Championship, FIFA Women’s World Cup Canada 2015, CFL, NFL, NBA, MLS, Toronto Maple Leafs, Ottawa Senators, Winnipeg Jets, Season of Champions Curling, UEFA Euro 2016, MLB, Barclays Premier League, Golf’s Majors, NASCAR, F1, Grand Slam Tennis, NCAA March Madness, and Skate Canada and Rugby Canada events. TSN is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.

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