Hulu Acquires U.S. Rights to CraveTV Original and New Metric Media Hit Comedy LETTERKENNY
— June 6, 2018
– Premium streaming service to become U.S. home to Seasons 1 and 2 of CraveTV’s original comedy series created by Jared Keeso –
– Hulu acquisition comes on the heels of a multi-year deal between Bell Media and New Metric Media –
– As previously announced, all-new six-pack featuring Jay Baruchel available to stream in Canada beginning June 29 exclusively on CraveTV –
TORONTO (June 6, 2018) – CraveTV and New Metric Media confirmed today that U.S. streaming platform Hulu has acquired the exclusive U.S. streaming rights to the first two seasons of the award-winning Canadian comedy series, LETTERKENNY, in a deal executed by series distributor DHX Media. Created by and starring Jared Keeso, the half-hour, small-town comedy is produced by New Metric Media in partnership with DHX Media and Playfun Games. Seasons 1 and 2 of the small-town comedy series will make their debut in the U.S. on Friday, July 13, only on Hulu.
“Thanks to Jared and our partners at New Metric Media, LETTERKENNY is more than just a brand builder for CraveTV, it’s officially made an indelible mark on pop culture,” said Tracey Pearce, President, Distribution and Pay, Bell Media. “With this sale to Hulu in the U.S., Bell Media is truly taking Canada’s premium content to the world. We’re excited to introduce LETTERKENNY to American audiences and deliver more of this fan-favourite series to audiences across Canada. ”
As announced in October, CraveTV entered into a 40-plus episode production commitment and comprehensive multi-year deal with LETTERKENNY producers New Metric Media, the recipient of the 2018 Innovative Producer Award for entrepreneurial achievement at the upcoming Banff World Media Festival’s Rockie Awards.
As announced last week, all-new LETTERKENNY returns to Canadian screens Canada Day weekend, with a fresh six-pack launching Friday, June 29 exclusively on CraveTV. Jay Baruchel guest stars as Hard Right Jay, a Tiki Torch-carrying out-of-towner, who stirs things up in Letterkenny.
Based on the internet sensation Letterkenny Problems, the half-hour comedy is a top performer and marquee program for CraveTV since its memorable launch on Super Bowl Sunday in 2016. LETTERKENNY took home two 2018 Canadian Screen Awards for Best Writing in a Comedy Program or Series, and Best Direction in a Comedy Program or Series. The series has also spawned brand extensions including sought after LETTERKENNY merchandise and the highly successful Puppers Premium Lager, in partnership with Stack Brewery in Sudbury, available now at LCBO stores in Ontario. LETTERKENNY LIVE!, a packed 26-city tour featuring a 90-minute comedy experience starring Keeso, and LETTERKENNY cast Nathan Dales, K. Trevor Wilson, and Mark Forward kicked off in Halifax on February 28 and wrapped in Surrey on April 6.
LETTERKENNY revolves around the dustups Wayne (Jared Keeso) and his buds get into with their small-town rivals. The Hicks, The Skids, and The Hockey Players get at each other about the most mundane things, often ending with someone getting their ass kicked. Key residents of LETTERKENNY are Daryl (Nathan Dales), Wayne’s free-spirited younger sister Katy (Michelle Mylett), and Wayne’s buddy, Dan (K Trevor Wilson) - all Hicks. CSA-nominated Daniel Petronijevic stars as Hick McMurray while Dylan Playfair and Andrew Herr are hotshot Hockey Players “Jonesy” and “Reilly”. Tyler Johnston and Evan Stern are Skids Stewart and Roald, Mark Forward is the temperamental Coach of the Letterkenny Irish, and Tiio Horn is the badass leader of The Natives, Tanis.
The first four six-packs of LETTERKENNY, along with special episodes “Ferda Edition”, “The Haunting of MoDean’s II”, “St. Perfect’s Day,” “Super Hard Easter,” and the original web series Letterkenny Problems are currently streaming on CraveTV. LETTERKENNY is also available on iTunes and Google Play. Seasons 1 and 2 of LETTERKENNY are currently available on DVD wherever DVDs are sold.
LETTERKENNY is produced by New Metric Media, in partnership with DHX Media and Playfun Games in association with Bell Media, with the participation of Canadian Media Fund, OMDC Tax Credits and the Canadian Film or Video Production Tax Credit and the Northern Ontario Heritage Fund and distributed by DHX Media. Jared Keeso is executive producer, co-writer, star, and creator, Jacob Tierney is executive producer, director, and co-writer and Mark Montefiore is executive producer for New Metric Media. Sarah Fowlie is Director, Original Programming, Comedy, Bell Media. Production Executive for Bell Media is Chris Kelley. Corrie Coe is Senior Vice-President, Original Programming, Bell Media. Mike Cosentino is President, Content and Programming, Bell Media. Randy Lennox is President, Bell Media.
About Bell Media Original Programming
Bell Media has commissioned some of Canada’s most-watched and most-acclaimed original programming, working with the best Canadian independent producers in the country. Hit series commissioned by CTV include the hit drama CARDINAL, the record-breaking THE AMAZING RACE CANADA and MASTERCHEF CANADA, original series THE DISAPPEARANCE, THE INDIAN DETECTIVE, and THE DETAIL, and the international TV format THE LAUNCH. Among the original series on Bell Media specialty and streaming platforms are Space’s KILLJOYS and WYNONNA EARP; CraveTV hit comedy LETTERKENNY; Bravo’s mystery drama CARTER; Discovery’s first-ever drama FRONTIER; Comedy’s satirical news series THE BEAVERTON as well as CORNER GAS ANIMATED; and multiple series and specials for food and lifestyle channel Gusto, including ONE WORLD KITCHEN. Discovery is also home to Bell Media’s hit factual franchise HIGHWAY THRU HELL, HEAVY RESCUE: 401, and CANADA’S WORST DRIVER, among others. Bell Media is one of the first media companies in North America to commit to producing all new original scripted series in 4K.
About New Metric Media
Award-winning production company New Metric Media produces outstanding film, television, and new media for domestic and international markets. The company, based in Canada, was recently named the winner of the Banff World Media Festival’s 2018 Innovative Producer Award. Co-founded by Mark Montefiore in 2013, New Metric Media’s current projects include the CraveTV hit original comedy LETTERKENNY as well as the half-hour Superchannel comedy WHAT WOULD SAL DO? and the City/FX Canada event series BAD BLOOD. New Metric Media is also recognized as a leader in brand marketing for its success with Letterkenny’s off-screen extensions including beers and spirits, collectible merchandise, and Letterkenny LIVE!, a national theatre tour with the stars of the series. For more information visit NewMetricMedia.com
About DHX Media
DHX Media Ltd. (TSX: DHX.A, DHX.B; NASDAQ: DHXM) is a leading children’s content and brands company, recognized globally for such high-profile properties as Peanuts, Teletubbies, Strawberry Shortcake, Caillou, Inspector Gadget, and the acclaimed Degrassi franchise. One of the world’s foremost producers of children’s shows, DHX Media owns the world’s largest independent library of children’s content, at 13,000 half-hours. It licenses its content to broadcasters and streaming services worldwide and generates royalties through its global consumer products program. Through its subsidiary, WildBrain, DHX Media operates one of the largest networks of children’s channels on YouTube. Headquartered in Canada, DHX Media has 20 offices worldwide. Visit us at www.dhxmedia.com.
Created for TV lovers and devoted to television, CraveTV is Canada’s premium TV streaming service, providing the most robust lineup of superior television content in the country. From TV’s most-acclaimed dramas and beloved comedies to documentaries, music, and factual programming, CraveTV features thousands of hours of premium non-kids TV programming, representing hundreds of unique titles including the entire off-air library of HBO’s iconic programming catalogue and hundreds of hours of acclaimed SHOWTIME series and specials. CraveTV is available directly to all Canadians with access to the Internet, as well as to customers of Cogeco, Eastlink, TELUS Optik TV, Bell Fibe TV, Bell Satellite TV, Bell Aliant FibreOP TV, Access Communications, Northwestel, SaskTel, Cable Cable, Hay Communications, Mitchell Seaforth Cable TV, Tuckersmith Communications, Wightman Telecom subscribers, NRTC Communications, WTC Communications, Tbaytel, Execulink Telecom, and VMedia. Available through traditional set-top boxes, mobile apps on iOS, Android, and Microsoft Windows 8.1 and Xbox One, the web, Apple TV, Chromecast, and select Samsung Smart TVs. CraveTV is from Bell Media, Canada’s premier multi-media company with more than a decade of leadership delivering Canada’s most-watched and most-acclaimed television programming across the Pay, Specialty, Digital, and Network TV landscapes. For more on CraveTV, visit www.CraveTV.ca .
Hulu is a leading premium streaming service that offers instant access to live and on demand channels, original series and films, and a premium library of TV and movies to more than 20 million subscribers in the U.S. Since its launch in 2008, Hulu has consistently been at the forefront of entertainment and technology. Hulu is the only streaming service that offers both ad-supported and commercial-free current season shows from the largest U.S. broadcast networks; libraries of hit TV series and films; and acclaimed Hulu Originals including Emmy® and Golden Globe Award-winning series The Handmaid’s Tale, The Looming Tower, Future Man, Marvel’s Runaways, The Path, 11.22.63, and Golden Globe nominated comedy Casual, as well as upcoming series Castle Rock, The First,Catch-22 and Little Fires Everywhere. In 2017, Hulu added live news, entertainment and sports from 21st Century Fox, The Walt Disney Company, NBCUniversal, CBS Corporation, The CW, Turner Networks, A+E Networks and Scripps Networks Interactive to its offerings – making it the only TV service that brings together live, on-demand, originals, and library content all in one place, across living room and mobile devices.
Manager, Publicity, Entertainment Specialty Channels