To tweet this release: http://bit.ly/UkcXpt
TORONTO (July 21, 2014) – The Top 10 winning communities from the Kraft Celebration Tour are going head-to-head in an online battle for the total grand prize of $100,000 – new prizing added to this year’s campaign. Now, it’s up to Canada to decide which community will win $100,000 in total towards building a better place to play by casting a vote online. Voting is now open at kraftcelebrationtour.ca and closes tomorrow (July 22) at 11:59 p.m. ET.
Cast Your Vote
To help Canadians decide which Top 10 winner to vote for, these short videos tell each community’s story and explain how the grand prize will help them build a better place to play (click on each link for videos):
- Outdoor skating rink – Montebello, Que. – Tour stop: Friday, Aug. 15
- Community boathouse – Nanaimo, B.C. – Tour stop: Saturday, Aug. 16
- Youth activity centre and skate park – St. Andrews, N.B. – Tour stop: Sunday, Aug. 17
- Barrhead Curling Club – Barrhead, Alta. – Tour stop: Monday, Aug. 18
- Springhill Lions Park – Springhill, N.S. – Tour stop: Tuesday, Aug. 19
- Kinsmen Water Park – Prince Albert, Sask. – Tour stop: Wednesday, Aug. 20
- Birchwood Field – Charlottetown, P.E.I. – Tour stop: Thursday, Aug. 21
- Holland Recreation Committee – Holland, Man. – Tour stop: Friday, Aug. 22
- Gander Community Tennis Association – Gander, N.L. – Tour stop: Saturday, Aug. 23
- The Miracle League of Ottawa – Ottawa, Ont. – Tour stop: Sunday, Aug. 24
Every Top 10 community is awarded a $25,000 prize to building a better place to play and a live broadcast of Canada’s #1 sports news program, TSN’s SPORTSCENTRE, as part of this summer’s cross-country tour from August 15-24.
The grand prize winner will be revealed on SPORTSCENTRE on August 25 – the day after the final Kraft Celebration Tour stop.
Leading the on-the-road SPORTSCENTRE editions on the West side are anchors Darren Dutchyshen and Kate Beirness. The Eastern leg of the Kraft Celebration Tour is led by anchors Jennifer Hedger and, new to the Tour this year, Nabil Karim.
TSN is Canada's Sports Leader and #1 specialty network. With a broad portfolio of multimedia sports assets, TSN delivers world-class content across industry-leading platforms including TSN2, TSN.ca, TSN GO, and TSN Radio. Official broadcaster of the Grey Cup, IIHF World Junior Championship and FIFA Women’s World Cup Canada 2015, TSN’s slate of live sports coverage includes NHL, CFL, NFL, NBA, MLS, Season of Champions Curling, UEFA Euro 2016, MLB, Barclays Premier League, Golf’s Majors, NASCAR Sprint Cup, Nationwide and Canadian Tire Series, F1, Grand Slam Tennis, NCAA March Madness, and Skate Canada events. TSN is a division of Bell Media, which is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company.
About Kraft Foods Group
Kraft Foods Group, Inc. (NASDAQ: KRFT) is one of North America’s largest consumer packaged food and beverage companies, with annual revenues of more than $18 billion. With the spirit of a startup and the soul of a powerhouse, Kraft has an unrivaled portfolio of products in the beverages, cheese, refrigerated meals and grocery categories. The company’s iconic brands include Kraft, Capri Sun, JELL-O, Kool-Aid, Lunchables, Maxwell House, Oscar Mayer, Philadelphia, Planters and Velveeta. Kraft’s 22,500 employees in the U.S. and Canada have a passion for making the foods and beverages people love. Kraft is a member of the Standard & Poor’s 500 and the NASDAQ-100 indices. For more information, visit www.kraftfoodsgroup.com and www.facebook.com/kraft.
For More Information
Greg McIsaac, (w) 416.384.5180, (c) 416.458.3591, firstname.lastname@example.org
Renee Rouse, (w) 416.384.7599, (c) 416.428.4807, email@example.com
Rob Duffy, (w) 416.384.5717, (c) 416.802.3319, firstname.lastname@example.org