Premiere Week Data Revealed for Tuesday, Sept. 20: CTV’s THIS IS US is Canada’s #1 New Series with Millennials

— September 27, 2016

– Buzzed-about new series THIS IS US premiered to 1.8 million viewers –
– MARVEL’S AGENTS OF S.H.I.E.L.D. returned for Season 4 with 1.4 million viewers, ranking #1 for the day with A18-34 following one week’s worth of data –

“There are simply no words to describe how wonderful this show is. Watch it. Watch it hard.” – 24 Hours

TORONTO (September 27, 2016) – With a week’s worth of data now available for Tuesday, Sept. 20, the second night of Premiere Week, Numeris data shows that highly anticipated new series THIS IS US is a hit with younger audiences. Following a series trailer that was viewed more than eight million times on YouTube before the series premiered, the poignant and funny drama has become Canada’s top new series among millennials aged 18-34. Tuesday’s premiere was watched by 1.8 million viewers on CTV, delivering double-digit growth with total viewers and in all key demos at 10 p.m. over the same timeslot last fall. The Season 4 premiere of MARVEL’S AGENTS OF S.H.I.E.L.D. was also a hit with millennials, data reveals, with the series ranking as the top Tuesday program with A18-34. MARVEL’S AGENTS OF S.H.I.E.L.D.’s return was watched by 1.4 million total viewers. Tonight on CTV (Sept. 27), Jason O'Mara (COMPLICATIONS) guest stars as the new Director with a bold agenda on MARVEL’S AGENTS OF S.H.I.E.L.D. at 8 p.m. ET/PT, Vice President Joe Biden makes a cameo on LAW & ORDER: SPECIAL VICTIMS UNIT at 9 p.m. ET/PT, and Kevin (Justin Hartley) faces the aftermath of quitting his job as he deals with his agent, Lanie (Katey Sagal, Pitch Perfect 2), on THIS IS US at 10 p.m. ET/PT. Tomorrow on CTV (Sept. 28), Weller (Sullivan Stapleton) and the team race to stop a series of escalating New York City bombings on BLINDSPOT at 8 p.m. ET/PT, Agent Luke Alvez (Adam Rodriguez) joins the BAU team as they work to capture a killer who escaped prison on the season premiere of CRIMINAL MINDS at 9 p.m. ET/PT, and on DESIGNATED SURVIVOR at 10 p.m. ET/PT Virginia Madsen (AMERICAN GOTHIC) guest stars and President Kirkman (Kiefer Sutherland) steps into his role as Commander-in-Chief and struggles to hold a country together that is on the brink of falling apart.

Source: Numeris, Preliminary Live+6 days of playback vs. Fall 2015 Tuesday 10 p.m. average final data.

About CTV

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