Slate of Marquee Brands Sign On for the CFL ON TSN’s Coverage of the 105th GREY CUP presented by Shaw, This Sunday, November 26

— November 23, 2017

TORONTO (November 23, 2017) – With the biggest party in Canada set to touch down in Ottawa this Sunday, TSN announced today its lineup of broadcast sponsors for the 105th GREY CUP presented by Shaw. Once again a popular choice for Canadian advertisers, the 105th GREY CUP presented by Shaw is a pillar of the 60+ iconic championship events that live on TSN. Shaw, Nissan, GMC, Sirius XM Canada, and BDC Financial are among the major brands that have signed on as sponsors of TSN’s broadcast coverage.
  • Shaw – Presenting Sponsor; Grey Cup Halftime Show Sponsor
  • Nissan – Pre-Game Show Sponsor; Quarter Sponsor; Keys to the Game Sponsor
  • GMC – Quarter Sponsor; Professional Grade Playbook Sponsor
  • BDC Financial – Quarter Sponsor
  • Sirius XM Canada – 2017 Grey Cup Kick-Off Show Sponsor
All major broadcast sponsors of the 105th GREY CUP presented by Shaw will be featured extensively during TSN’s pre-game and in-game coverage on Sunday, Nov. 26. Coverage begins with the network’s expansive five-hour pre-game show, GREY CUP SUNDAY, at 1 p.m. ET on TSN and is followed by the championship game at 6:30 p.m. ET on TSN and TSN4K. In addition to broadcast sponsors, Mark’s has returned as the national title sponsor of TSN Radio’s Grey Cup Radio Network – extensively promoting the retailer across 24 radio stations across the country.