Stuart Garvie Announces New Appointments at Bell Media Sales and Astral Out of Home
— April 4, 2017
– Karine Moses to additionally act as Vice-President, Bell Media Sales, Québec –
– Debbie Drutz appointed Vice-President, Sales, Astral Out of Home –
MONTRÉAL (April 4, 2017) — Stuart Garvie, President, Media Sales and Marketing, Bell Media today announced executive appointments at Bell Media Sales and Astral Out of Home (AOOH). Karine Moses, currently President, Astral Out of Home, sees her role expand to also act as Vice-President, Bell Media Sales, Québec. While Debbie Drutz is named Vice-President, Sales, Astral Out of Home. Both appointments are effective immediately.
In her expanded role, Moses will lead TV, radio, AOOH, and digital integrated sales strategies and operations for all Bell Media properties in Québec.
“Karine’s appointment speaks to the tremendous leadership and management skills she has displayed since being named President, Astral Out of Home,” said Stuart Garvie. “In less than a year she has gained intimate knowledge of the extremely competitive Québec advertising market. I am confident that our sales force will continue to create outstanding value for our clients thanks to her business and media acumen.”
Reporting to Moses, Debbie Drutz will leverage her breadth of sales and media experience, leadership, and vision to oversee the team responsible for all national and local sales at AOOH. In her new role, she will reinforce the company’s position as an innovative OOH solutions provider and a key go-to player for Canada’s advertising community.
“I am thrilled to welcome Debbie to Astral Out of Home,” added Garvie. “A great addition to the team, she has an uncanny sense for identifying and leveraging new and creative opportunities for advertisers.”
Moses has been President of Astral Out of Home since July 2016. Before that she was Vice-President, Field Operations Support for Bell, and previously held the position of Vice-President, Bell Technical Solutions.
Most recently, Drutz was Vice-President, Client Strategy at Bell Media Sales. She also held the position of Vice-President, Bell Media Mix.
Bell Media creates content and builds brands that entertain, inform, engage, and inspire audiences through the platforms of their choice. Bell Media is Canada’s leading content creation company with premier assets in television, radio, out-of-home advertising, and digital media. Bell Media owns 30 local television stations led by CTV, Canada’s highest-rated television network; 30 specialty channels, including TSN and RDS, Canada’s most-watched specialty channels in English and French; and four pay TV services, including The Movie Network and Super Écran. Bell Media is also Canada’s largest radio broadcaster, with 215 music channels including 105 licensed radio stations in 54 markets across the country, all part of the iHeartRadio brand and streaming service. Bell Media owns Astral Out of Home with a network of more than 30,000 advertising faces in British Columbia, Alberta, Ontario, Québec, and Nova Scotia. Bell Media also operates more than 200 websites; delivers TV Everywhere with its CraveTV and GO video streaming services; operates multi-channel network Much Digital Studios; produces live theatrical shows via its partnership with Iconic Entertainment Studios; and owns Dome Productions Inc., a multi-platform production company. Bell Media is part of BCE Inc. (TSX, NYSE: BCE), Canada’s largest communications company. For more on Bell Media, please visit www.bellmedia.ca.