Founded in 1991, New Rock 89X is a music and lifestyle pioneer in the Windsor/Detroit market. We quickly forged an exclusive niche in this market by introducing a new breed of influential rock music to a new generation of radio listeners. New Rock 89X plays the best new rock artists first. We also pride ourselves on having a very strong and creative programming and promotions department, along with a fun and energetic on-air staff that understands and deliverers to the station’s target demo.